New Formula: will revitalise, neutralise and tone unwanted brassy gold or yellow reflects from blonde and grey hair. Blonde Revitalising Shampoo is a violet cleanser enriched with proteins which will moisturise, tone and neutralise your hair.

Creamy Violet Cleanser: Neutralise gold & yellow reflects. Doesn’t build up or grab the hair. Colour will appear more neutral with shine and gloss.

Panthenol: Directs moisture into the hair and thickens the hair fibres & helps maintain natural moisture balance of hair & scalp.

Silk Protein: Strengthens, conditions and adds shine to the hair.

PH 6: PH balanced formula that returns hair to maximum strength.

How It Is Used: Apply shampoo to wet hair, massage gently with fingertips into scalp and hair and rinse thoroughly & repeat if desired. Apply conditioner mid length to ends, comb through & leave for 1-5 minutes, rinse well. When hair is very brassy, apply to dry hair, and leave for 10 minutes then rinse to get a more instant toning effect.

How Often Is It Used: Daily to tone & neutralise and then can be used weekly to maintain the colour.

Hair Types: Bleached, blonde, high lift tinted blonde hair. Grey hair to tone and add shine. It neutralises orange warm reflect on dark hair and enhances shine.

Hair Textures: All hair textures.